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青岛2019电子商务博览会全球电商品牌峰会

2019/6/12 20:40:05发布87次查看
义乌翔达展览服务有限公司
2019中国国际电子商务博览会-义乌电子商务博览会
◆》》》展会概况:
指导单位:中华人民共和国商务部
中华人民共和国工业和信息化部
国家互联网信息办公室信息化发展局
主办单位:
中国国际电子商务中心
中国电子商会
浙江省商务厅
义乌市人民政府
承办单位:义乌市翔达展览服务有限公司义乌市网博会展有限公司
展会规模:国际标准展位2500个
预计专业观众:130000人
展会时间:2019年4月11-13日
展会地点:浙江义乌国际博览中心
中国国际电子商务博览会创办于2011年,目前展会规模、展会层次、展会成效等各项指标在国内同行业展会中遥遥优秀。2017电商博览会于4月11日-13日在义乌国际博览中心召开,有来自国内外1076家企业参展,设国际标准展位2221个,展览面积5万平方米;展会吸引了全球高级互联网企业谷歌、亚马逊、领英、日本gmo、美国霍尼韦尔等,国内知名电商企业阿里巴巴、腾讯、京东商城、1号店、敦煌网、走秀网,以及品牌电商企业顺丰优选、world first、财付通、中企动力、ups、深圳递四方、ebay、wish、敦煌网、环球易购、兰亭集势、速卖通、价之链、京东海外、赛维、洋码头、苏宁云商、网易考拉、跨境淘、拼多多、当当网、中粮我买网、唯品会、飞牛网等100多家品牌企业参展;包括深圳、天津、苏州、无锡、、等20多个电子商务示范城市组团参展。共有来自32个国家和地区、198个组团,共计139067人次参观,同比增长19.3%,现场达成合作意向50376个,增长16%。中央电视台、凤凰卫视、人民网、新华社、新浪网等近100家媒体聚焦义乌,全面报道博览会盛况。
电商博览会连续多届被评为“中国十佳品牌专业展览会”,是国内电子商务企业形象展示、新品推介、贸易洽谈、信息传播的优秀平台。
◆》》》参展范围: 1、知名电商平台展区:国内外知名电子商务平台、商城;2、跨境电商展区:跨境电商平台、小语种平台、跨境物流、海外仓、跨境支付、跨境中介服务机构等;3、一带一路展区:一带一路沿线国家品牌电商企业展示区;4、电子商务示范城市、示范基地和示范企业展区:国家发改委、商务部认定的电子商务示范单位,省级政府认定的电子商务示范单位。5、新零售展区:无人便利店、自助贩售机、便利货架等;6、电子商务服务企业展区:物流快递、第三方仓储、电商园区、应用软件、银行、第三方支付、电商培训、网络营销推广、金融投融资、服务、金融会计服务、广告设计、人才与培训教育、电脑及相关设备、网络及电信运营设备与服务、质量与安全认证等;7、社区电商/移动互联网展区:社区电商平台、社区电商o2o、社区电商物流、微商城、微营销服务商、普及云、物联网、移动互联、数字技术等;8、农村电商展区:农村电商平台、农村电商优质商品等;9、智能产品展区:ar/vr等高科技产品、可穿戴设备技术与产品等;10、品牌网货展区:精品网货、品牌微商、创意商品等;
china international e-commerce expo 2019
the second digital trade fair (yiwu, china)
top ten brand exhibition in china
guidance unit: ministry of commerce of people's republic of china
ministry of industry and information technology of people's republic of china
sponsor: zhejiang provincial department of commerce
china international electronic commerce center
china electronic commerce association
yiwu municipal people's government
organizer: yiwu xiang da exhibition service co., ltd. yiwu city cyber expo co., ltd.
exhibition scale: 2500 professional spectators of international standard booths: 150000 people.
exhibition time: 11-13 april 2019 exhibition venue: zhejiang yiwu international expo center
heavy media reports:
china central people's government network, china central television station, the official website of the ministry of commerce of the people's republic of china, central people's broadcasting station, sina. com, phoenix. com, netease, cctv-2 financial channel, china network television station, beijing television living channel, people's network, xinhua. com, sohu. com, yibang power network, etc.
exhibition summary:
china international electronic commerce exposition was founded in 2011, and is scheduled to be held in yiwu international exposition center every year from april 11 to 13. now it has become a benchmark exhibition in the field of electronic commerce at home and abroad. the exhibition scale, exhibition level, exhibition effectiveness and other indicators rank first in the same industry exhibitions in china.
with the theme of new era of e-commerce, new power of trade, the 2019 e-commerce fair has 2 226 international standard booths. it attracts 1102 enterprises from 11 countries including the united states, germany, canada and 19 provinces (cities) in china. there are top internet companies in the world, such as google, amazon, alibaba, tencent, jingdong mall, and so on. baidu, netease, lanting jishi, shunfeng optimal, store no. 1, shownet, gmo of japan, shopee of singapore, and brand e-commerce service enterprises china telecom, china mobile, air france express, shunfeng, yuantong, shifang, shanghai business school, beijing saint-tel, dinker, shanghai weimenu, yi zhifu, shanghai baofu, boyang home textiles, mengniu dairy, xinguang group, sprat hosiery, super energy, oxygen bubble, rui xuan, quan cube, net doctor, mengniu, wahaha, boyang home textile, lan sha socks, baoansi socks, meijia shuang, heng an, yu bei *, an qier, meng meng pig, baozi, you shu, quan shen tong, xian you group, sanjin, fu yanjie. kangyi pharmaceutical industry, haoran pharmaceutical industry, shima guang, kangbang, slender waist essence, lino pharmaceutical industry, harper pharmaceutical industry, orlando, guangzhou chaoji, bang girls, leyang dao, tangyuan biological park, bailian, jianbai's, probiotics, golden partner, huichangyuan, yuhai pharmaceutical industry, hyaes, osto, bailikai, relaxed ju liangliang, sweetheart, mona, zhonghan international, sibu, lanting ji, qi layer muscle, tongrentang, ant farm, duo girl, france yima, korea, jiangsu baozi, hong kong yin bo, miyuan textile, shanglong culture and education, dashi, luo hao, alice, mizi, shape medicine hall, yangdi trade, baozi, happiness more than 100 brand enterprises including fox, pan gaoshou, wagu, youshihuan, weiyi, matchmatch and guo shiling participated in the exhibition. a total of 151,765 people from 32 countries and regions visited yiwu and negotiated with 55,425 cooperation intentions. nearly 100 media, including cctv, phoenix satellite tv, people's network, xinhua news agency and sina. com, focused on yiwu. e-commerce fair has been awarded the top ten brand specialized exhibition in china for many consecutive sessions. it is the best platform for domestic e-commerce enterprise image display, new product promotion, trade negotiation and information dissemination.
why do i participate in the exhibition?
1, brand promotion and publicity, new product launches and investment promotion.
2, shape corporate image and enhance team, agency and customer confidence.
3, learn successful enterprise experience cases, enhance their own practice.
4, understand the latest developments in the industry and find opportunities.
5, enhance team sales performance and increase company profits.
6, strong connections, expand cooperation and join forces.
7, enter yiwu, explore the international market. yiwu is the first and only pilot city for comprehensive reform at the county level in china. it is honored as a national health city, a national model city for environmental protection, an excellent tourist city, a national garden city, a national forest city and a civilized demonstration city in zhejiang province. yiwu international trade city was awarded china's first aaaa shopping tourism area by china national tourism administration. yiwu is one of the six powerful counties in mainland china. its per capita income and luxury car density rank first in mainland china. yiwu is one of the richest counties in china. it ranks first among the 10 richest counties in china in 2013. yiwu is the largest small commodity distribution center in the world, and has been identified as the world's largest market by the united nations, the world bank and other international authorities. yiwu has been listed as the first batch of national comprehensive pilot areas of new urbanization, the first batch of social credit system construction demonstration cities, in 2019 the national green development of the top 100 counties and cities, science and technology innovation of the top 100 counties and cities, the national new urbanization quality of the top 100 counties and cities.
4 major exhibitions you worry about are:
1, exhibition influence?
a: supported by the ministry of commerce, ministry of industry and information technology, zhejiang commerce department and yiwu municipal people's government, the exhibition has won four consecutive sessions (china's top ten specialized brands exhibition), the first exhibition of china's e-commerce, with more than 100 media focusing on yiwu and comprehensively covering the grand occasions of the expo.
2. how many times will the exhibition be held?
a: the eighth session, one session a year, has been successfully held for 7 consecutive years, the earliest e-commerce industry exhibition.
3, exhibition scale and popularity?
a: the exhibition area is 50 thousand square meters, 2500 booths and more than 150 thousand visitors.
4, booth cost?
answer: the standard booth is 9 yuan and 6800 yuan per square meter.
exhibition scope:
(1) digital business exhibition area: digital trade, digital intelligence, digital finance, digital education, digital medical, digital entertainment life, smart city, internet of things, big data unsold, etc.
(2) famous business platform exhibition area: famous e-commerce platform and shopping mall at home and abroad;
(3) cross-border e-commerce exhibition area: cross-border e-commerce comprehensive pilot area, cross-border e-commerce platform, cross-border logistics, cross-border payment, overseas warehouse, cross-border intermediary services, etc.
(4) e-commerce demonstration cities, demonstration bases and exhibition areas for demonstration enterprises: e-commerce demonstration units recognized by the state development and reform commission and the ministry of commerce, and e-commerce demonstration units identified by provincial governments;
(5) e-commerce service enterprise exhibition area: logistics express, third-party warehousing, application software, bank, third-party payment, e-commerce park, e-commerce training, trademark registration, intellectual property rights, network marketing promotion, financial investment and financing services, accounting services, personnel and training education, computer and related equipment, network and telecommunications operation equipment and services, quality and safety certification, etc.
(6) community e-commerce/mobile internet exhibition area: community e-commerce platform, community e-commerce o2, community e-commerce logistics, micromall, micromarketing service provider, etc.
(7) rural e-commerce exhibition area: e-commerce into rural comprehensive demonstration counties, rural e-commerce platform, rural e-commerce high-quality commodities, etc.
(8) brand network goods exhibition area: intelligent products, creative products, boutique net goods, brand micro quotient, etc.
2019年跨境电商“洗牌期”过半,各大平台政策一步步紧缩,野蛮冲量的模式被弃用,黑科技刷单的模式被及时叫止。人人自危,正规化、数据化正潜移默化地改变着“小卖无订单、大卖无利润”的发展窘境,新形势下的新对策成了跨境电商卖家的当务之急。
浙江省商务厅在义乌国际博览中心举办“2019中国(义乌)跨境电商博览会暨跨境电商选品大会”,邀请全球电商巨头、多国专家交流团、“黑马”跨境平台、国内“出海”典范齐聚义乌,详析平台新政策,构筑中外电商交流桥梁,共同发掘蓝海市场……把握行业脉搏,为下半年变幻莫测的国际新形势厉兵秣马。
【大会亮点】
1、浙江省商务厅指导,做权威的选品大会
第八届跨境电商选品大会,由浙江省商务厅指导联办并号召浙江产业带优势工厂、电商企业踊跃参展。在“全球大格局、大零售、大机遇”的主题下,浙江特色产业带企业积极合作,同时开展跨境电商供应商和服务商的展会、相关论坛和配套活动,用专业性匹配权威性。
截止目前,大会已有数千家工厂报名参展,大会参展总人数或达150000人次。
2、国际化趋势凸显:300+国外采购商精准对接
作为跨境电商行业的线下选品盛会,大会参展人数逐届上升,已成为跨境电商的“风向标”。
值得注意的是此次大会与国际接轨的趋势愈加凸显。据了解,为了让参展企业能够对接到更为丰富的采购商/卖家群体,雨果网先后走访欧洲及中东,通过海外广告投放以及广交会直击邀约等方式,已接洽到上千位全球采购商,直接报名的海外采购商已超过300位。
3、南加州大学教授携团,撞击中美电商新火花
尽管美国电商市场竞争日益激烈,但是作为全球大的经济体,美国仍然是中国跨境电商卖家掘金的主要市场之一。美国电商市场接受程度高,垂直电商、品牌电商备受欢迎。而此次来自美国南加州大学的参会教授——freddy j·nager,服务过大量进入美国的中国客户,能准确地抓住中美市场的“对接点”,助力卖家更快更顺利进入美国市场,绘制中美贸易未来的发展蓝图。
4、比利时交流团展现欧洲物流腹地优势
作为全球十大商品进出口国之一的比利时,全国约2/3 gdp来自出口,外贸一直是其经济命脉。同时,比利时拥有极其完善的港口、运河、铁路以及公路等基础设施,为全球的贸易中转分销欧洲提供重要物流渠道。此次义乌跨境电商选品大会,来自比利时驻上海总领事馆、 瓦隆大区外贸与外国投资总署的stephano smars将带领多位知名物流专家、多项本地政策优惠,与中国跨境电商卖家共建中欧物流合作桥梁。
5、互联网巨头facebook、必应高管解析大数据时代
当前,大数据已经逐渐地渗透到了跨境电商行业中,做到精准地匹配用户需求。facebook、必应等几大互联网巨头,通过对用户的行为轨迹、年龄偏好、受教育水平等各个方面的分析,为受众买家推送精准信息,同时也通过大数据平台,为跨境电商卖家提供站外广告导流,进行更精准的海外营销。此次大会上,他们将帮助中国卖家从跨境电商不同维度、不同技术层面去了解大数据,助卖家把握“数据商机”。
6、亚马逊、ebay、速卖通、wish,同台共献旺季选品指南
2019年销售旺季即将来袭,想必卖家们早已摩拳擦掌,而此时选品则显得至关重要,来自官方的选品指南更是不容错过!现场,亚马逊、ebay、速卖通、wish四大主流电商平台将带来热销品、爆款和采购渠道的选品指南,与时俱进,以权威的角度直击卖家选品痛点,精准选品,干货满满。
7、亚非拉、俄罗斯电商平台齐聚,共同探索新兴市场
亚非拉地区占据世界1/3的人口市场,可观的网络覆盖率让市场情况大大优于预期。欧美市场愈发成熟,中小卖家进入的门槛也就越来越高,相比之下,拥有得天独厚的人口红利的亚非拉市场,或许能成为中小卖家新宠。shopee、daraz、jumia、linio,将为中国卖家解析亚非拉市场,同时也会在现场开启绿色招商通道。
此外,俄罗斯电商平台joom也将带来俄罗斯市场解析及平台新动态。
8、天猫、京东全球战略大发送,搭上巨头出海大船
国内电商发展迅速,越来越多的国内电商平台选择出海,另谋商机才是大势所趋。据了解,多个国内电子品牌如小米、联想、华为等已经率先出海,在国际市场中找到新的用户增长点,并成功拓展海外的消费市场。而对于国内蓄势待发的品牌来说,在自身实力有限的情况下,借助平台“顺风车”迈开出海的步,无疑是省事、省心、试错成本较低的一大捷径。现场,天猫、京东发布2019新出海战略,助力中国品牌做全球生意。
9、日本乐天惊喜亮相,高管和大卖“组团”前来传经送宝
日本是一个非常有潜力的“小众市场”,其人口大概有1.2亿,其中超过1亿人使用互联网购物。与其在厮杀激烈的欧美市场中求生存,倒不如在日本蓝海中求发展。乐天作为日本电商市场的主要购物平台,对于中国卖家十分友好。此次大会,日本电商巨头乐天卖家负责人高桥宙生将携手平台大卖组团参展,现场精准剖析日本电商市场痛点、难题,帮助中国跨境卖家打通中日贸易往来“任督二脉”!
10、主分会场联袂上映,大卖分享新政策下实操技巧
亚马逊删评一波接一波,平台规范化的趋势在紧缩的政策中一步步走向正轨。黑科技依然不符合潮流,如何才能在新形势下求得突破?雨果网特设1大主会场、7大分会场,汇集制造品牌商、亿级行业大卖、平台热销品类解析……多维度、零距离互动分享,助推卖家爆单、赢取订单。
平台卖家亲自“坐诊”,雨果偶像迷谷将在现场揭秘月销30万美金的3个选品少见套餐,以及90%亚马逊卖家推广容易忽视的引爆新品的绝招,帮助卖家突破自身运营缺陷,拓展品牌运营新机遇。
2019第九届中国电子商务博览会
邀请函
2019第九届中国电子商务博览会作为重点活动之一,将于2019年4月11日至13日在义乌国际博览中心举办。
围绕电商发展新趋,同期将举办电商成长论坛、电商创新成长百强盛典、电商营销论坛、移动电商论坛、服装服饰电商论坛、农产品电商论坛、天猫商家论坛、跨境电商论坛等活动,通过多种形式的对接交流活动,搭建平台电商、品牌电商和电商服务等领域的展示与交流合作平台。
一、时间、地点和主题
时间:2019年4月11日-13日
地点:中国 义乌国际博览中心
二、上届回顾
2019中国电子商务博览会在义乌国际博览中心成功举办,吸引了阿里、京东、亚马逊、青橙手机、品胜电源、小狗电器、酒仙网、顺丰、中粮我买网、中国电信、迅雷、联想、朋友印象、中兴、360、云狐手机、名片全能王、国资在线、乐视、中企动力、爱奇艺、环信、通州商务园、首农电商谷、华夏幸福、天津东疆集团、网易、海尔、猎聘、拉钩、瑞金麟等1256多家知名电商企业参展,超过15000人次参加了各项活动,其中8600人为电商行业人士,覆盖了电子商务产业链中的网络零售、电商外包、网络营销、第三方支付及金融服务、软件支持、网络通信、快递物流、社区媒体、等各个环节。同期还举办了电商成长论坛、电子商务创新成长奖项、移动电子商务论坛等活动、(亿玛)营销论坛,受到参与企业和个人广泛赞誉。
受到了国内外媒体的广泛关注,并被证券市场纳入参考的重点行业活动。中央电视台、新华社、中央广播电台、卫视、人民网、中国经济网、凤凰网、新浪网等126家媒体记者来到现场,对现场进行了实时连线报道。据统计,共有来自海内外超过100家以上媒体参与报道,活动举办前后播发的各类新闻500篇(次)进行了大范围的传播,ecechina2017得到了包括电商、证券、家具、餐饮、旅游、it非营利性机构以及地方政府等等多范围的关注与支持。
三、展览展示
1、观众组成:中国国际电子商务博览将吸引超过150,000人高管、企业家、风险投资人、淘宝卖家、传统企业电商负责人、政府及行业协会电商负责人等行业人士参观交流,是品牌和产品展示的绝佳舞台,扩展销售渠道和寻求商务合作的优秀机遇。
2、参展范围:智能穿戴产品;智能家居家电;智能手机及周边;智能产品硬件原材料供应;产品供应链解决方案;
互联网企业;传统企业;o2o平台;云计算服务;
银行、保险、证券、金融科技公司、消费金融、互联网金融、支付平台、金融与会计服务、投融资机构;
品牌电商平台;大卖家;电子商务示范基地(城市);电子商务解决方案供应商;
商务应用软件服务;仓储物流和快递服务;电子邮件、移动广告和网络营销;在线系统供应商和系统集成;内容管理系统;商务外包服务商等
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